Cherry Makeup Is The 2025 Beauty Trend You Need To Try

It’s rare to find a makeup trend that actually works all year round, and for different skin tones, but the cherry makeup trend is one of them for all of us here at BEAUTY BAY. Focusing on berry-toned eyeshadow, and sometimes paired with a berry-toned lip, the cherry girl makeup look never fails to add a little drama and dimension both night and day.

Looking for some inspo for your next cherry makeup look? We’ve done the hard bit and found 14 different looks for you, from simple and sweet to smoky and sexy. And you can create them all using our Rich Colour Palettes – the perfect cherry eyeshadow palette.

We love any kind of new take on the smoky eye, and a black cherry makeup look might be our favourite yet. Create a monochromatic look by using berry tones on your lower lash line and as a subtle wing. Or, take things into the PM with a wash of shimmer or glitter on top.

Going all in isn’t the answer for everyone when it comes to makeup trends. To dip your toe into the world of berry tones, tap into more of a subtle cherry bakewell makeup or cherry blossom makeup-inspired look. Sheer pink tones, rosy cheeks, and dewy, glossy lips are just the ticket.

Another subtle but wearable nod to the cherry red makeup trend is an eyeliner look. Colourful eyeliner is the perfect way to experiment with new trends whilst adding a modern touch to classic looks. We like to apply ours to our lower lash-line and smudge outwards to create a seamless wing. Top tip: pair with burgundy or brown mascara for a full berry-inspired look.