Sets = savings

Need a beauty restock? Shop your fave By BEAUTY BAY sets and bundles and we'll knock off up to 60%

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Goddess Complex

Own the spotlight with golden, glowing skin, standout scents, and beauty that demands all the attention.

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We're obsessed with the icons

Want to see what the hype's about? Bag the viral bestsellers everyone's talking about from Huda Beauty, XMONDO Hair, KAYALI, and more.

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Up to 60% off

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New Era

Eyes

Lips

Face

Brows

Sets & Bundles

Skin

Last Chance

Flying off the shelves

By BEAUTY BAY

Micro-Sketch Brow Blade Pen Medium

Danessa Myricks Beauty

Yummy Skin Liquid Blurring Balm Setting Spray

Flower Knows

Swan Ballet Embossed Blush

Dr. Althea

Pure Grinding Cleansing Balm

rom&nd

Better Than Palette

Huda Beauty

Easy Blur Primer Bronze Fudge

Genabelle

Melacare Jelly Touch Dual Pad

Kundal

Head Spa & Scalp Care+ Scalp Tonic

By BEAUTY BAY

All Hours Lip Stain Crush

KAJA

Cheeky Stamp Blendable Blush

Laneige

Dreamy Lip Kit

The Flat Lay Co.

Marshmallow Makeup Box Bag - Pink Cherries & Bows

A new lip era

Click. Swipe. Shine. Your lips are about to get glossy, glassy, and smooth with our new Hyper-Gloss Lip Click.

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It's blurry. It's base.

Blur, smooth, hydrate, and prep your skin with our Blurring Primer, designed to give you a fresh-faced glow.

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Smooth, silky shades

Swipe on buildable, long-wearing, ultra-creamy hues with our new Glide & Line Shadow Sticks, available in three dreamy shades.

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Bring the heat

Add some spice to your glam with our new limited edition Desert Haze 20 Colour Palette. Heat things up with fiery oranges, cactus greens, and mirage-like shimmers.

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Student Beauty 101

Find out what we've got in store for students this September

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You smell delicious

Swipe on healthy, hydrated, silky-smooth skin with Sol de Janeiro's juicy new Body Badalada Vitamin Infused Body Lotion. Psst... it's in the iconic Cheirosa 62 scent.

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